• MY CART    0

    Your cart is currently empty.

 

Every March, SHEER will host its annual Bra Drive.

Since 2013, we have collected and donated over 10,000+ gently used bras for charities across Asiaworking to support and provide for underprivilegedwomen in need.

With the help of our sponsors and contributing partners, we hope to help empower women with the confidence and self-dignity they deserve,

through simplyproviding an often overlooked comfort.

“Bras are actually a REAL GAP for women in the camp.

They are an item that is often asked for by refugees

women. This would be an opportunity to make a

difference for them.”

 

–International Rescue Committee(IRC)

WHY BRAS?

Bras are a luxury that many underprivileged women cannot afford. They are the least donated clothing item, yet most needed, for women to gain social acceptance andempower themselves with self-dignity. In many impoverished areas, wearing a bra can be what SAVES A WOMAN from abuse as it symbolizes respect and status.

HOW ARE THE BRAS COLLECTED?

Over the past years, we have worked with numerous partners to raise funds and set up collection points all over Hong Kong to collect gently used bras from the public.

PREVIOUS PARTNERS:

Find out more about our donation points here.

HOW MANY BRAS HAVE WE COLLECTED SINCE 2013?

 

12,463
 

With the support of our partners and the general public, we reach new records of bras collected each year, benefiting thousands of ladies in need.

WHERE DO THE DONATIONS GO?

Donations are sent to women who are victims of sex trafficking, crisis pregnancies, refugee status and poverty.

Beneficiaries:

Testimonials

"It is a great initiative that SHEER runs and empowers women in an often overlooked way! We have distributed the bra donations to Moldova, supporting orphanages and to our Hong Kong Distribution team to help the local clients in need. "

- Crossroads Foundation (Hong Kong)

"Thank you very much to SHEER and everyone who has participated in this project! It's been the 5th year since SHEER has launched this Bra Drive charity initiative, we are grateful and proud to be one of their beneficiaries."


- WEAVE (Thailand)

"Mother's Hope celebrated 13 years of our services on 1st of June, that is the day portion of the bras was distributed among the staffs and pregnant girls in our care.With much gratefulness!’


- Mother's Hope (India)

AFESIP Cambodia

Mother's Heart Cambodia

Weave, Thailand

FMCH Indonesia

Christian Action Hong Kong

Crossroads Hong Kong

The Vine Hong Kong

Want to make a donation? Or simply want to know more about this meaningful event?
Read our FAQ page here.

Search our store