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La Perla

Founded in Bologna in 1954 by Ada Masotti, La Perla is a luxury lingerie and beachwear brand with a rich history and a keen eye for sophisticated design. Bringing her unique talents as a corsetiere and a forward-thinking entrepreneur, Masotti embarked on a mission to make lingerie that both empowered and celebrated the women who wore her creations. Today, La Perla remains a celebrated name synonymous with the "Made in Italy" label.

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